Senior Digital Marketing Manager(Exp 6-7yrs)

Job Detail

Roles and Responsibilities:

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
Maintaining our social media presence across all digital channels.
Measuring and reporting on the performance of all digital marketing campaigns.
Identify trends and insights, and optimize spend and performance based on the insights.
Brainstorm new and creative growth strategies.
Plan, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Knowledge of SEO,SEM,PPC Techniques, marketing database, email, social media and display advertising campaigns

Creating effective SEO strategies for clients and executing the same. (Webmasters, Analytics, Link building,).

Requirements:

Proven working experience in digital marketing.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Working knowledge of ad serving tools (e.g., DART, Atlas).

Job Type: Full-time

Salary: ₹50,000.00 – ₹70,000.00 per month

Schedule:

Ability to commute/relocate:

Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required)

Experience:

Speak with the employer
+91 9779772610